At 4/4 Experiences we imagine, create and deliver turnkey subculture experiences.
Online | On ground | On Air

We have always had close-knit ties with the music industry. We constantly believe in supporting the growth of local talent blanketed across the fields of live music, design and art, theatrics, dance and other branching art forms. We also associate with brands and companies who share our objective of providing a unique, tailor-made experience with each activity, mediating the perspective of the brand, and the execution of the project at hand.   

We have created IPs, worked with networks to expand and project manage their properties, planned and executed tours for international artists, consulted on music and content programming, produced two music festivals, managed music led activations for brands and created the country’s largest crowdsourced, crowdfunded live gathering of music – Control ALT Delete. We at 4/4 Experiences broadly categorise our services into – Music Consultancy, Event Experiences and Festival Support.


Having primarily worked on live shows, festivals, conferences, award shows and practising event management for many years, our team possesses the right ammunition to see through an event from its inception.

We believe in providing holistic solutions – both technical and creative. The team’s combined skill set includes know-how when it comes to audiovisuals, production and fabrication, the ear for fresh and developing talent/artists in performing arts spanning across genres and fields, the effective promotion of events or activities through appropriate media and technology, micro-management of logistical operations and the overall creative enrichment of the project. Here is some of our work as a company in event management services.



We’ve worked extensively with artists, event management agencies, corporates, and brands over the years to recognize and pave out the best paths possible by utilizing the appropriate resources available and setting the right direction to execute projects.

Imparting this expertise for the betterment of an experience at large is something we strongly focus on – whether it’s music or content programming, plotting entire tours, festivals or conferences.

Take a look at some of our work in music consultancy and providing fitting brand solutions.



We’re suckers for live experiences. We understand the nitty gritties that go into putting an entire festival together, and as always we’re here to help. In the past few months, we’ve had the good fortune of work with a few promising music festivals in the country.

We venture into artist bookings, management and hospitality, stage / technical management, digital media and content management, logistics, production and fabrication at festivals – basically everything. Here are some of the recent festivals we’ve extended our support to.

Our festivals

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